Traffic is an essential ingredient in any business. Conversion rates do matter, but they only come after adequate traffic is delivered to your website. Now, sure you can pay to get this traffic. That’s great and all but, keep in mind there’s plenty of other options to get quality traffic to your website.

The fact is that organic SEO traffic can convert ten-thirteen times more than paid traffic. The people viewing your website or product out of their own whim, are much more likely to purchase what you are selling or follow your content. Reason being, Google is a powerful authority in people’s eyes.

Whether its high volume paid traffic or smaller organic traffic you are going for, you must first learn the overall layout. Understanding it intellectually is one thing, but being able to take action and learn the practicality of it is another.

Before you embark on anything, you will need a few essential marker points. These marker points will keep you on track of what is working and what is not working. Examples of these are none other than Google’s patent analytical tools.

Google Analytics
Google Search Console
AMP Analytics

AMP refers to Accelerated Mobile Pages Project. This one has its own separate analytic system compared to the others. To get it working on WordPress, you will have to install a separate plugin.

Once you got everything up, make sure you are paying attention to the number of sessions and landing pages. You will need to know how many people viewed your website and through which avenues they arrived from. Google Search Console will help you track the particular keywords from those visits. Also very important, the amount of times they were displayed compared to how often they were clicked through.

1. Paid Ads and Pay Per Click Advertising

Paid ads the most obvious way of obtaining new traffic. These can work great, provided your sales funnel has a strong enough pull. This is especially important if you are using Facebook, Google or YouTube ads.

Without proper landing pages and conversion tactics, you can end up wasting a large amount of time and money.

2. Search Engine Optimization

You can spin your head into endless confusion learning how SEO works. However once you do get through it, it is an excellent way to garner organic traffic by being listed high up on Google searches.

SEO traffic brings in mostly organic traffic. Considering that organic traffic converts ten to thirteen times more than paid, you would be wise delving into some in depth learning about this one. Hiring an expert though can make your life easier do wonders.

3. Guest Blogging

Writing for another blogger, who has a considerable reach is a no brainer when it comes to getting more eyeballs onto your website. You just have to plug at the end of your post.

Make sure the bloggers you reach out to are in your niche so you are reaching out to the right target audience.

4. Instagram

Instagram can be a fabulous way to promote your brand. With the visual layout and being one of the fastest growing social media websites out there its certainly a viable option.

Try to use hashtags when you can, don’t make your posts all about promotion (mix in some value), and comment on other posts.

5. Snapchat

Snapchat is another excellent way to generate traffic. To use Snapchat effectively, do not just promote what your selling, but showcase your personal life as well. The personality behind the brand is what sells nowadays.

6. Facebook Pages and Groups

There are so many Facebook pages and Groups out there its hard not to find one in your niche. Once you have joined a few of them, make sure to not be a stranger and regularly contribute. Be human and not spam bot behavior just trying to get people to buy what your selling. After a few regular contributions you can start slowly promoting.

7. LinkedIn Articles

LinkedIn is major large authority site. You can find many interested loyal readers and ultimately your future fan base through LinkedIn, thus making it a viral platform to share your articles. Add in the correct keywords to make your article searchable.

8. Medium Articles

Another great authority website is Medium.com. Use this website to create high value content that others can benefit from. Include walkthroughs, tutorials and helpful tips in your posts, and you will certainly drive traffic from Medium to your website.

9. Slideshare Slides

Creating entertaining, informative, high value slideshares can easily go viral. Work hard producing some great slides and share with your audience. You will soon be generating lots of great traffic to your website.

Create these in an appealing and dynamic PowerPoint format that again has, tons of great free information. Add in links back to your website and watch your traffic increase by large numbers.

10. Email Marketing

Email marketing is one of the best ways to not only making money online, but to send the right traffic to your website. You can draw in emails through lead magnets, ads or email list brokers (search google).

11. YouTube Video Marketing

YouTube is one of the most powerful, if not the most powerful ways to market yourself. However, most do not have the confidence to put themselves out there on the platform. If you can muster up the courage, then it can dramatically add attention to whatever your selling. Just make sure to provide good instruction that people value.

12. Webinars

Webinars are another extremely powerful way to make money online and drive massive traffic to your website. Whatever webinar formula you use, you can make millions off of hosting regular webinars alone.

13. Tripwires

Tripwires are very low end offers, ranging from a single dollar or seven, to get people into your business and work them up the ladder. Its a quick way to find the right people and can work better than finding people through sending them a high end ticket.

14. Influencer Marketing

Accessing the heart of social media world can be a quick and dynamic way to drive massive interest and following to what your selling. Granted it requires a bit of money to pay for this, it can be one of the fastest and most effective ways to draw in fresh eyes.

15. Create Lead Magnets

Creating lead magnets in the form of e-books, tutorials, cheat sheets and so on, can hook your audience in to possibly purchasing something further. If they liked what you initially had to offer, chances are your other bigger and better products that your selling is worth it.

16. Get Active on Reddit

Reddit is a goldmine for sellers, entrepreneurs and marketers. Work your way in the community. Don’t get yourself kicked off subreddits by making sure you are always contributing to the discussion. Eventually you will have a chance to plug in what your selling and gain tons of good quality traffic.

17. Create Infographics

Infographics are a great tool to add into your arsenal. It’s one of the type of contents most likely to go viral. Create an informative and visually appealing infographic then share it with your friends, community, family and watch it go viral to the rest of the world.

18. Blog, Blog, Blog

Last but not certainly not least, blog your heart out. If you do not have a blog for your website, your missing out on a huge opportunity. Regularly post new content on your blog and watch the traffic skyrocket. People love honest human expression. Blogging can be a viable entrance to lead potential customers to your brand.