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How do cost-per-click (CPC) ads compete with cost–per–thousand impressions (CPM) ads on the Display Network

How do cost-per-click (CPC) ads compete with cost–per–thousand impressions (CPM) ads on the Display Network

How do cost-per-click (CPC) ads compete with cost–per–thousand impressions (CPM) ads on the Display Network

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How do cost-per-click (CPC) ads compete with cost–per–thousand impressions (CPM) ads on the Display Network

CPC bids are effectively converted to CPM bids – CORRECT
CPM bids are effectively converted to CPC bids
Ads using CPC bids are not allowed to compete on the Display Network
CPC and CPM bids only compete against bids of the same type


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